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MSN ToS

Distribution Services Agreement

You agree to the following:

This Enfinity User Agreement ("Agreement") is entered into by and between Enfinity Limited, located at 26/F, Citicorp Centre, 18 Whitfield Road, Causeway Bay, Hong Kong ("Enfinity," "we," "us") and the undersigned producer/content owner ("Producer," "you," "your") who registers for the service and agrees to the terms of this Agreement as of the date of registration ("Effective Date").

1. Scope of Agreement

The purpose of this Agreement is to allow Enfinity Limited to manage, license, and monetize your submitted content on approved digital platforms and ad-feed networks for the purpose of generating revenue on your behalf.

You retain full ownership of your content, videos, and intellectual property.

By agreeing to these terms, you authorize Enfinity to publish, distribute, and monetize your content on approved multimedia and advertising platforms such as Microsoft Start.

2. Content for Licensing

"Content" refers to the media and videos you submit during registration or later provide to us, including content from:

  • YouTube (YouTube Link)

  • Facebook (Facebook Link)

  • TikTok (TikTok Link)

  • Instagram (Instagram Link)

  • Other agreed platforms (Twitch TV, Douyin, Kuaishou, Rumble, and other links via Google Drive, OneDrive, Dropbox, etc.)

You may also provide additional content through direct upload or cloud storage.

All submitted content is subject to review to ensure compliance with platform policies and guidelines. Not all content may qualify for monetization approval.

3. Fees, Payment Terms, and Platform Service Mechanics

3.1  Revenue Share Structure

Enfinity will automatically share Net Distributable Revenue with the Producer in accordance with the following revenue-sharing structure:

  • 50% to Producer

  • 50% to Enfinity

3.2  Platform Content Infrastructure Fee

Prior to calculation of the revenue share described in Section 3.1, a Platform Content Infrastructure Fee equal to five percent (5%) of gross revenues received shall be deducted by Enfinity to offset costs associated with content ingestion, encoding, server-side hosting, metadata management, and ongoing distribution infrastructure maintenance ("Infrastructure Fee"). The Infrastructure Fee is applied at the gross revenue level before any net revenue allocation is made to either party. This fee supports the zero-upfront-cost activation model that allows Producers to access the Enfinity platform without paying any setup, onboarding, or submission fees at the time of registration.

3.3 Revenue Processing, Disbursement Eligibility, and Associated Service Terms

To facilitate cost-free onboarding and to offset the administrative, technical, and platform integration costs borne exclusively by Enfinity on behalf of the Producer at the time of account activation, including but not limited to content ingestion processing, digital rights registration, platform submission fees, account configuration, and ongoing compliance management, the first one hundred United States dollars of cumulative Net Distributable Revenue attributed to a Producer's account shall be applied as a credit against such activation costs ("Activation Reserve Credit"). The Activation Reserve Credit represents the Producer's proportionate contribution toward the cost of services already rendered by Enfinity in activating and maintaining the Producer's account on a no-upfront-payment basis. For the avoidance of doubt, the Activation Reserve Credit is a one-time, non-recurring cost-offset mechanism applied to each Producer account. Revenue earned in excess of the USD one-hundred dollar threshold shall be distributed to the Producer in accordance with the revenue share schedule set out in Section 3.1, subject to the Infrastructure Fee in Section 3.2. Enfinity's application of the Activation Reserve Credit does not constitute a penalty, forfeiture, or punitive withholding; it represents the fair-market cost recovery for services rendered prior to and concurrent with the Producer's first revenue receipt.

3.4  Payment Issuance

Payments of Net Distributable Revenue are issued within thirty (30) days following Enfinity's receipt of cleared funds from monetization platforms, after application of the Infrastructure Fee (Section 3.2) and subject to the Activation Reserve Credit (Section 3.3). Enfinity reserves the right to withhold payments if revenue is suspected to result from fraud, invalid traffic, or violations of platform policies, pending investigation. You are solely responsible for all taxes and reporting obligations in your jurisdiction.

4. Contract Period

This Agreement operates on a rolling 30-day basis and renews automatically unless terminated.

Either party may terminate this Agreement with 30 days' written notice sent by email to: requests@enfinity.com

Upon Termination:

  • No new content will be submitted for monetization.

  • Existing monetized content may continue until platform removal or closure is completed.

5. Enfinity's Rights and Licenses

You grant Enfinity an exclusive license to manage and monetize your submitted content solely on Microsoft (MSN) and Enfinity's direct monetization partners.

This license authorizes Enfinity to:

  • Publish and distribute your content

  • Monetize content through advertisements and content feeds

  • Format or modify content as required by participating platforms

  • Submit and manage your brand or channel for platform approval

If you opt into copyright protection services, you additionally authorize Enfinity to manage copyright claims on your behalf.

This license is limited exclusively to MSN and its direct partners. Ownership of your content remains with you at all times.

6. Removal of Content

To remove content, email requests@enfinity.com. You agree not to write to Microsoft directly or file any DMCA takedown requests to Microsoft's legal team. You may request the removal of specific content or videos from distribution at any time. Enfinity will process removal requests in accordance with platform policies and processing timelines.

7. Ownership and Warranties

You represent and warrant that:

  • You own the content or possess all necessary rights to use and distribute it

  • The content does not infringe upon the rights of any third party

  • You accept full responsibility for any legal claims arising from your content

8. Amendment to Terms and Fees

Enfinity may update these Terms to reflect service changes, legal requirements, or platform policy updates.

If changes impact revenue sharing, fees, or payment terms, Enfinity will provide at least 30 days' written notice.

Such changes will apply only to future content submissions and future earnings. Existing monetized content and accrued revenue will remain governed by the previously agreed terms. If you do not agree to the updated terms, you may terminate this Agreement before the changes take effect.

Content Source Acknowledgment

The content submitted by the Producer for exclusive MSN rights to Enfinity (and its authorized partners, sublicensees) originates from the source links provided by the Producer during submission.

9. Governing Law and Dispute Resolution

This Agreement shall be governed by the laws of Singapore.

In the event of a dispute, both parties agree to first attempt resolution through good-faith written discussions.

If unresolved after 30 days, either party may request confidential arbitration. The Singapore International Arbitration Centre (SIAC) will be the exclusive venue for arbitration.

Each party shall bear its own legal costs unless otherwise determined by the arbitrator.

10. Confidentiality

Both parties agree to keep all contract terms and business-related information confidential unless disclosure is required by law.

11. Acceptance

By registering or signing up for the service, you confirm that:

  • All information provided is accurate and truthful

  • You understand and accept these Terms

  • If you are under 18 years of age, a parent or legal guardian has approved this Agreement